Early Learning Centre - Lulu Hypermarket

Early Learning Centre was established in 1974 by John Beale, whose vision was born out of personal frustration – he simply couldn’t find sufficiently inspiring toys for his own children. This was his inspiration; to create a toy business that would inspire and stimulate children to develop as they played. After building the Early Learning Centre to a much loved and trusted brand by families across the UK and globally, Early Learning Centre was acquired by Mothercare in 2007 where they continued to grow the brand’s international following. They have developed their own range of Toy School branded products for children from 0-8 years old, which offer uncompromisingly high quality at competitive pricing.