The General Directorate of Traffic has announced a new batch of premium vehicle plate numbers, which will be available through the Sooum app.
Expressions of interest will open at 8am on Sunday, July 5, 2026. Interested buyers must register their interest and pay the required security deposit within 72 hours. If multiple bidders select the same plate number, a 24-hour internal auction will determine the highest bidder. If only one person expresses interest, the plate will be sold at the listed price.