The 3-2-1 Qatar Olympic and Sports Museum (QOSM) will host Sneakers Unboxed: Studio to Street, a touring exhibition from London’s Design Museum, marking its Middle East debut in Doha from October 28, 2025, to March 7, 2026. Showcasing over 200 pairs, rare collections, and immersive displays, it traces the evolution of sneakers from sportswear to global fashion icons, including designs by Virgil Abloh.
Sneakers Unboxed explores sneaker culture through Style and Performance, showing how innovative designs transformed athletic footwear and shaped training. The exhibition also highlights sneakers as symbols of identity and self-expression across generations. Part of Qatar-UK 2013 Year of Culture and the Evolution Nation campaign, it celebrates Qatar’s 50-year cultural journey and its global creative aspirations.
For more information, visit the website https://321qosm.org.qa/en/calendar/sneakers-unboxed/
