Qatar Airways has introduced its first digital destination, QVerse Island, on Fortnite, offering an immersive way for users to explore Doha while engaging with the airline’s brand.
The experience begins at Hamad International Airport, where players are guided by Sama, Qatar Airways’ digital cabin crew, through mission-based challenges across Doha’s landmarks, including The ORCHARD. Hidden areas allow players to find golden tickets for a chance to win flights and travel rewards.
The launch reflects Qatar Airways’ growing focus on immersive digital platforms to inspire travel, alongside its wider investment in next-generation technology such as Starlink connectivity on its widebody fleet.
