
With its third consecutive victory as Airport Retailer of the Year at the Frontier Awards 2025 in Cannes, Qatar Duty Free (QDF) has solidified its position as the world's leading travel retailer.
The award for introducing Qatari culture to the terminal went to Souq Al Matar in the Best Speciality Concept – Hybrid & F&B category. Travelers can experience a genuine sense of location and thoughtful hospitality at this store, which curates regionally inspired gifts, cuisine, and artisan products in a cozy, welcoming setting.
The Live the F1 Life campaign won a Retail Activation of the Year award for turning Hamad International Airport into a vibrant Formula 1 playground, complete with racetrack-themed installations, interactive displays, eye-catching photo opportunities, and exclusive merchandise.